BoostPop vs Pop Convert: two flat prices, plan by plan
Both apps charge a flat monthly fee set by your Shopify plan, so the price comparison is plan against plan, as of 2026-10-01: BoostPop Pro costs less than Pop Convert's paid plan on every Shopify plan listed (BoostPop Pro starts at $9.99/mo, while Pop Convert's lowest paid tier starts at $15/mo). The right choice also depends on whether you need A/B testing (Pop Convert has it; BoostPop does not) and how long a trial you want (Pop Convert offers 90 days, BoostPop up to 14 days, for new Pro stores). Pop Convert is the most-reviewed popup and bar app on the Shopify App Store with 8,741 reviews and a 4.9-star rating as of 2026-10-01, so this is a comparison between two credible options, not a clear knock-out.
Both apps cover popups, announcement bars, spin-to-win, and audience targeting. The differences come down to pricing structure, support experience (as reported by users), and one feature gap: A/B testing, which Pop Convert offers and BoostPop does not. This page walks through each in detail so you can make the call for your store.
Feature and pricing matrix
BoostPop prices are rendered at build time from the app's own billing plans. Both apps set their paid price by your Shopify plan, so each price row compares the two for one Shopify plan. Pop Convert's $15-$129/mo spans Basic through Plus; see the pricing section below for the full breakdown.
| Feature / Metric | BoostPop | Pop Convert |
|---|---|---|
| Pricing model | Free plan (3,000 widget views a month, as many live widgets as you want, widgets pause at the limit), or Pro: one flat monthly price set by your Shopify plan, never paused | Hybrid (free tier + flat paid plans) |
| On Shopify Basic | $9.99/mo | $15/mo (as of 2026-10-01, per Shopify App Store listing ) |
| On Shopify Grow | $19.99/mo | $29/mo (as of 2026-10-01, per Shopify App Store listing ) |
| On Shopify Advanced | $49/mo | $79/mo (as of 2026-10-01, per Shopify App Store listing ) |
| On Shopify Plus | $99/mo | $129/mo (as of 2026-10-01, per Shopify App Store listing ) |
| Popups | Yes | Yes |
| Announcement bars | Yes | Yes |
| Social proof | Yes | Yes |
| Spin-to-win | Yes | Yes |
| In-popup upsells | Yes | Partial |
| A/B testing | No | Yes |
| Targeting | Yes | Yes |
| App Store rating | 4.8 / 5 | 4.9 / 5 |
| Reviews | 180+ | 8,741 |
| Installed by | 16,000+ stores | - |
Sources: Pop Convert Shopify App Store listing, verified 2026-10-01. BoostPop pricing rendered from the app's own billing plans at build time.
Pricing: two flat fees, set by your Shopify plan
Neither price moves with traffic. What differs is the amount, the free plan and the trial.
Pop Convert: flat fee by Shopify plan
Pop Convert switched from a fully-free model to a paid-first model in May 2025. A limited free tier still exists (1,000 unique visitors per month and 50 subscribers per month), but most active stores will need a paid plan. The paid "Unlimited" tiers are priced by the Shopify plan you hold, not by your traffic:
- Basic Shopify → $15/mo
- Shopify (Grow) → $29/mo
- Advanced Shopify → $79/mo
- Shopify Plus → $129/mo
Pop Convert also offers a 90-day free trial on paid plans. Because the fee is flat, a high-traffic store pays the same as a low-traffic store on the same Shopify plan. BoostPop Pro is priced the same way, so traffic does not separate the two paid plans.
Source: apps.shopify.com/pop-convert, verified 2026-10-01.
BoostPop: Free, or one flat Pro price by Shopify plan
The Free plan includes 3,000 widget views per monthly cycle and every feature, with as many live widgets as you want. When the widget views are used up, widgets pause until the 1st of next month (UTC), and nothing is ever charged. Pro is one flat monthly price chosen by your Shopify plan, with a 14-day free trial for new Pro stores. It is never paused and never throttled: widget views are unlimited, with a fair-use level, and going over it changes nothing automatically (we may reach out).
Plan by plan, against Pop Convert's paid tier as of 2026-10-01:
- Shopify Basic → $9.99/mo (Pop Convert $15/mo: BoostPop costs less)
- Shopify Grow → $19.99/mo (Pop Convert $29/mo: BoostPop costs less)
- Shopify Advanced → $49/mo (Pop Convert $79/mo: BoostPop costs less)
- Shopify Plus → $99/mo (Pop Convert $129/mo: BoostPop costs less)
BoostPop's Basic price also covers Shopify Starter. Pop Convert's listing does not name Starter, so check its listing.
BoostPop sets your Pro price from your Shopify plan. If you move to a higher Shopify plan, you have 14 days to approve the matching Pro price (live widgets keep running throughout; after 14 days, creating or turning on widgets waits for the approval). If you move to a lower plan, the app offers the lower price. You can cancel Pro in the app at any time. The sticker price is not the whole comparison: Pop Convert's 90-day trial is longer than BoostPop's 14-day free trial for new Pro stores, and its listing says one paid plan covers up to 5 stores. Full BoostPop details are on the pricing page.
Features: where they overlap and where they diverge
What BoostPop covers
BoostPop ships popups, announcement bars, spin-to-win wheels, in-popup upsells and social proof notifications in a single install. Every feature is included on both the Free and Pro plans, with as many live widgets as you want on either.
What Pop Convert covers
Pop Convert covers popups, announcement bars (smart bars), social proof, spin-to-win, and audience targeting, with in-popup upsells available in partial form on some plan tiers. It also includes A/B testing, which BoostPop does not currently offer.
BoostPop does not have A/B testing
If running two variants of a popup or bar simultaneously and measuring which converts better is a workflow your team relies on, Pop Convert has it and BoostPop does not. This is a genuine gap and worth weighing in your decision. BoostPop's targeting and scheduling give you control over who sees what, but not the automated split-test infrastructure that A/B testing provides.
Support and merchant experience
What merchants say: in their own words.
Pop Convert's 4.9-star average across 8,741 reviews is genuinely strong. The volume and rating together signal that the majority of merchants have a positive experience. However, among the recent critical reviews, a few themes appear: support responsiveness after the initial install, the billing-limit approval dialog, and reactions to the May 2025 pricing shift. The following quotes are taken verbatim from the Pop Convert App Store reviews page and represent individual merchant experiences, not BoostPop's characterisation of the app.
"No Proper Support, they are interesting in getting a 5 start rating, after that no response"
"The app makes you approve a spending limit of 999$ or MORE!"
"Altijd gratis en nu moet je betalen voor €30 per maand. Bizar" [translation: "Always free, and now you have to pay €30 a month. Bizarre."]
On the $999 billing-limit approval: Shopify requires all apps using recurring billing to set a ceiling on the charge the merchant authorises. Pop Convert sets this at $999 or more. This is the Shopify billing ceiling, not the amount actually charged (you pay your plan rate, $15-$129/mo). It is a known point of friction in the onboarding flow, and some merchants flag it in reviews without context. The FAQ section below explains this in more detail.
When to choose BoostPop vs Pop Convert
Neither app is the right answer for every store. Here is the honest breakdown.
BoostPop is likely the better fit if…
- The monthly price matters most to you. As of 2026-10-01: BoostPop Pro costs less than Pop Convert's paid plan on every Shopify plan listed.
- You want pricing with no surprises: the Free plan never turns into a bill, and Pro is never paused or throttled, however busy the month gets.
- You need popups, bars, spin-to-win, in-popup upsells and real-activity social proof in a single install, without A/B testing.
- You are starting small: the Free plan covers 3,000 widget views a month with every feature.
Pop Convert is likely the better fit if…
- You need A/B testing. Pop Convert has split-testing built in; BoostPop does not.
- You run several stores. Pop Convert's listing says one paid plan covers up to 5 stores.
- You want the largest possible community of merchants using the same app: 8,741 reviews means more community tutorials, integrations, and third-party resources.
- You want a 90-day free trial to evaluate the app on a paid plan before committing.
For a broader look at alternatives to Pop Convert (including a switcher guide), see BoostPop as a Pop Convert alternative.
Frequently asked questions
- Is BoostPop cheaper than Pop Convert?
- It depends on your Shopify plan, not your traffic: both apps charge a flat monthly fee set by the Shopify plan you are on. Pop Convert's paid plan is $15/mo on Basic, $29/mo on Grow, $79/mo on Advanced, and $129/mo on Plus. BoostPop Pro is $9.99/mo on Shopify Basic or Starter, $19.99/mo on Shopify Grow, $49/mo on Shopify Advanced, $99/mo on Shopify Plus. Paid plan against paid plan, as of 2026-10-01: BoostPop Pro costs less than Pop Convert's paid plan on every Shopify plan listed. BoostPop also has a Free plan (3,000 widget views a month, every feature, as many live widgets as you want, never a charge), and Pop Convert has a limited free tier of its own. Weigh the price against the feature gaps: Pop Convert has A/B testing and a 90-day trial, and BoostPop does not match either.
- Is Pop Convert still free after the May 2025 pricing change?
- Yes. A limited free tier still exists after the May 2025 shift from a fully-free model to a paid-first model. The free tier covers up to 1,000 unique visitors per month and 50 subscribers per month with basic popups and smart bars. Stores with more traffic need one of the paid Unlimited plans ($15-$129/mo depending on their Shopify plan level). Pop Convert also offers a 90-day free trial on paid plans.
- Can I switch from Pop Convert to BoostPop?
- Yes. BoostPop installs from the Shopify App Store without theme edits, so you can run both apps side by side during a transition period, then remove Pop Convert once you are satisfied. BoostPop covers most of the same core use cases: popups, announcement bars, spin-to-win, and in-popup upsells. One thing to be aware of: BoostPop does not currently offer A/B testing, which Pop Convert does. Both apps include social proof notifications.
- What does Pop Convert do that BoostPop does not?
- Pop Convert includes A/B testing (the ability to run two variants of a popup or bar simultaneously and measure which converts better). BoostPop does not currently offer A/B testing. Both apps support popups, announcement bars, spin-to-win, social proof notifications, and audience targeting; BoostPop social proof shows only real store activity (orders, cart adds, visitors and stock levels). Pop Convert has in-popup upsells in partial form; BoostPop supports them fully.
- What does the $999 spending-limit approval in Pop Convert mean?
- Pop Convert charges through the Shopify billing API. During setup, Shopify requires you to approve a recurring application charge. In Pop Convert's case this is presented at $999 or more. This is the billing ceiling Shopify uses, not the amount you will be charged; you are billed only your plan's monthly rate ($15-$129). However, some merchants find the approval amount confusing or alarming, as reflected in user reviews of the app.
Free to install. Start before you need to pay anything.
See what BoostPop costs for your store
3,000 widget views a month on the Free plan, or Pro at one flat monthly price set by your Shopify plan, from $9.99. Or run the cost comparison for your Shopify plan.
This comparison was researched and written by the BoostPop team and is updated as pricing or features change. All competitor claims are sourced from the competitor's own Shopify App Store listing or official pricing page, with the date verified. See the comparisons hub for other head-to-head pages.
BoostPop is independent and not affiliated with, endorsed by, or sponsored by Pop Convert. Product names are trademarks of their respective owners, used here nominatively for comparison. Competitor pricing and features are shown as of the dates cited and may change: verify on the vendor's own listing before deciding.