Best Shopify social proof apps (2026)
Our pick for capped pay-per-visit pricing is BoostPop — our own app, disclosed here. Pop Convert (4.9★, 8,332 reviews as of 2026-06-25) and Vitals (4.9★, 2,578 reviews) rank ahead of BoostPop by the transparent criterion: category fit then App Store rating. This page covers the 6 apps in our dataset that support social proof — three with full support, three with partial.
Social proof widgets show real-time purchase signals — "Sold 3 in the last hour", "18 people viewing this" — to reduce purchase hesitation. Only apps whose social proof flag is 'yes' or 'partial' in our dataset are included; Avada Email Marketing and Hextom are excluded because they do not support this feature. Every price and rating is sourced from each app's Shopify App Store listing, verified 2026-06-26.
Our pick — disclosed
BoostPop — best for social proof bundled with popups and bars at capped pricing
BoostPop is our own app — here is the honest case, and the full ranked list of every option is below.
BoostPop's social proof feature — recent order notifications, live visitor counts — is bundled alongside popups, announcement bars, spin-to-win, and in-popup upsells in a single install. You do not pay a separate fee for social proof; it is included in the same pay-per-impression model, free up to 5,000 impressions per month. We rank 3rd in this category at 4.8★ by the same criterion applied to all apps. Pop Convert and Vitals genuinely rank above us by rating — the honest case for BoostPop is on pricing structure and feature bundle value, not the largest review base.
Methodology: The ranked list below is ordered by category fit, then App Store rating. Every price and rating is sourced from the app's Shopify listing, verified 2026-06-26. We build BoostPop and say so; each app's real strengths (and where it beats BoostPop) are included.
All 6 Shopify social proof apps, ranked
Ordered by category fit (full support before partial), then App Store rating, highest first. Three apps in our dataset have no social proof support and are excluded.
- 4.9★ · 8,332 reviews
Best for the largest review base
1. Pop Convert
Pop Convert's social proof widgets — recent sale pop-ups, visitor counters — are part of its full conversion suite. The app's 4.9★ rating across 8,332 reviews is the largest review base in this category. Pricing: free tier (1,000 unique visitors/mo); paid from $15/mo (Basic Shopify) to $129/mo (Plus) with a 90-day free trial. Where it beats BoostPop: A/B testing for popup variants alongside social proof; largest installed base for community resources. Source: Shopify App Store listing, verified 2026-06-25.
- 4.9★ · 2,578 reviews
Best for all-in-one store toolkits
2. Vitals
Vitals is a 40+ tool bundle — social proof is a headline feature alongside popups, upsells, product reviews, currency converters, and A/B testing. Rated 4.9★ across 2,578 reviews. Base plan from $29.99/mo + usage (verify current rates on the listing — some merchants have reported unexpected usage charges beyond the base rate). Where it beats BoostPop: breadth; if you need social proof plus 39 other tools from one install, Vitals' bundle economics can be compelling. No free plan for live stores; 7-day free trial.
"The flat fee was $29.99/month. This has now been quietly updated to '$29.99/month + usage' with no information about the update or what 'usage' actually is. On checking my invoice for this month I've been charged $155.99!!!!! HUGE red flags."
— Vitals App Store review, 2026-05-29 (source) - 4.8★ · 180+ reviews
Our app · Best for social proof bundled at capped pay-per-visit pricing
3. BoostPop
BoostPop's social proof notifications show recent orders and live visitor signals directly on product and collection pages. Social proof is included in the same install as popups, bars, spin-to-win, and in-popup upsells — no separate subscription required. Free up to 5,000 impressions/mo; pay-per-impression with a cap beyond that. This is our own app, ranked 3rd here by the same criterion (4.8★, two places behind the 4.9★ rivals). Honest gaps: no A/B testing; smaller review base.
- 4.9★ · 39 reviews
Best for free-tier with A/B testing (partial social proof)
4. Claspo Partial social proof
Claspo's social proof support is partial — some notification widget types are available but not the full activity-widget suite found in BoostPop, Pop Convert, or Vitals. Where it wins: 4.9★ rating, A/B testing included on all tiers, free plan (3,000 pageviews/mo branded), and a competitive $39/mo unbranded tier. If your primary need is popups and bars with social proof as a secondary feature, Claspo is a strong option. Source: Shopify App Store listing, verified 2026-06-25.
- 4.9★ · 70 reviews
Best for enterprise popup suites (partial social proof)
5. Wisepops Partial social proof
Wisepops at 4.9★ (70 reviews) is an enterprise-tier popup and bar platform at $299/mo (500k pageviews, 14-day trial, no free plan). Social proof widget support is partial — included but not the app's core purpose. Where it wins at this price: full A/B testing and in-popup upsells; dedicated account support; predictable flat pricing at high volume. Source: Shopify App Store listing, verified 2026-06-25.
- 4.7★ · 430 reviews
Best for 10k-pageview free tier (partial social proof)
6. OptiMonk Partial social proof
OptiMonk's free plan (10,000 pageviews/mo, all features, 1 domain, branded) is the most generous free tier in this list. Social proof widget support is partial. 430 reviews at 4.7★; paid from $29/mo. Where it wins: the 10k-pageview free tier; A/B testing; strong in-popup upsell support. If social proof is not your primary goal and a generous free tier matters most, OptiMonk is worth evaluating. Source: Shopify App Store listing, verified 2026-06-25.
Feature & pricing comparison table
All six social-proof-supporting apps side by side. BoostPop pricing is calculated at build time from its published pay-per-visit model; competitor figures are sourced from each app's listing, verified 2026-06-26.
| Feature / Metric | BoostPop | Pop Convert | Vitals | Claspo | Wisepops | OptiMonk |
|---|---|---|---|---|---|---|
| Pricing model | Usage-based, capped — free up to 5,000 impressions/mo, then pay-per-impression (hard monthly cap you set) | Hybrid (free tier + flat paid plans) | Hybrid (free tier + flat paid plans) | Hybrid (free tier + flat paid plans) | Flat monthly fee | Hybrid (free tier + flat paid plans) |
| At 10,000 impressions/mo | $7.50/mo | $15–$129/mo (as of 2026-06-25, per Shopify App Store listing ) | $29.99/mo (as of 2026-06-26, per Shopify App Store listing ) | $39–$249/mo (as of 2026-06-25, per Shopify App Store listing ) | $299/mo (as of 2026-06-25, per Shopify App Store listing ) | $29–$249/mo (as of 2026-06-25, per Shopify App Store listing ) |
| At 50,000 impressions/mo | $34.50/mo | $15–$129/mo (as of 2026-06-25, per Shopify App Store listing ) | $29.99/mo (as of 2026-06-26, per Shopify App Store listing ) | $39–$249/mo (as of 2026-06-25, per Shopify App Store listing ) | $299/mo (as of 2026-06-25, per Shopify App Store listing ) | $29–$249/mo (as of 2026-06-25, per Shopify App Store listing ) |
| At 100,000 impressions/mo | $42.00/mo | $15–$129/mo (as of 2026-06-25, per Shopify App Store listing ) | $29.99/mo (as of 2026-06-26, per Shopify App Store listing ) | $39–$249/mo (as of 2026-06-25, per Shopify App Store listing ) | $299/mo (as of 2026-06-25, per Shopify App Store listing ) | $29–$249/mo (as of 2026-06-25, per Shopify App Store listing ) |
| Popups | Yes | Yes | Yes | Yes | Yes | Yes |
| Announcement bars | Yes | Yes | Partial | Yes | Yes | Partial |
| Social proof | Yes | Yes | Yes | Partial | Partial | Partial |
| Spin-to-win | Yes | Yes | Yes | Yes | Yes | Yes |
| In-popup upsells | Yes | Partial | Yes | Partial | Yes | Yes |
| A/B testing | No | Yes | No | Yes | Yes | Yes |
| Targeting | Yes | Yes | Yes | Yes | Yes | Yes |
| App Store rating | 4.8 / 5 | 4.9 / 5 | 4.9 / 5 | 4.9 / 5 | 4.9 / 5 | 4.7 / 5 |
| Reviews | 180+ | 8,332 | 2,578 | 39 | 70 | 430 |
| Active stores | 4,500+ | — | — | — | — | — |
Frequently asked questions
- What are Shopify social proof apps and how do they work?
- Shopify social proof apps display real-time or recent signals — "12 people viewing this", "Sold 3 in the last hour", "45 people bought this today" — to reduce purchase hesitation by showing a product is in demand. They typically show a small notification widget (usually bottom-left or bottom-right) triggered when a visitor lands on a product or collection page. The data they display comes from your own store's order history and live session counts, not invented figures. BoostPop, Pop Convert, and Vitals all include this feature in their broader popup and bar suites.
- Is social proof FOMO ethical and legally compliant?
- Social proof is legitimate when the data shown is real — actual recent orders, actual live visitor counts from your own analytics. Fabricated counts ("50 people viewing now" with no real basis) can expose merchants to FTC deceptive advertising rules and Shopify policy violations. All apps on this list pull from real store data. Be cautious of any app offering configurable minimum counts that are detached from actual order or session data. When in doubt, show only data your store has genuinely generated.
- How is BoostPop's social proof different from Vitals'?
- Both are full-support apps for social proof notifications. BoostPop is a focused popup and bar suite — social proof is one of five core features (alongside popups, announcement bars, spin-to-win, and in-popup upsells) and the billing is pay-per-impression with a monthly cap. Vitals is a 40+ tool bundle — social proof is one tool among many including reviews, currency converters, upsells, and product bundles. If you need many store tools at once, Vitals' bundle pricing may make sense; if you want a focused app with predictable impression-based billing, BoostPop is designed for that use case.
- Can social proof apps display review counts and star ratings?
- The social proof widgets on this page are primarily "activity" widgets (recent orders, live visitors) rather than review display widgets. For showing star ratings and review text on product pages, dedicated review apps like Shopify's own product reviews, Judge.me, or Loox are purpose-built for that. The apps on this page complement a review app rather than replacing it — showing "15 sold today" is a different signal from showing "4.8★ from 230 reviews".
- Does showing social proof notifications affect page speed?
- A well-built social proof widget loads asynchronously after the main page content and should not block render or hurt LCP. BoostPop's widget is designed to be lightweight and non-blocking. More important for social proof than other widget types is avoiding jank (CLS impact) when the notification slides in from the corner — verify the animation does not shift page elements. Test your store with Google PageSpeed Insights before and after installation.
Add social proof to your store — free
Social proof notifications, popups, bars, and spin-to-win in one install. Free up to 5,000 impressions per month — no credit card required.
This buyer's guide was researched and written by the BoostPop team. All competitor prices and ratings are sourced from each app's Shopify App Store listing, with the verification date cited. See the best apps hub for other category guides.
BoostPop is independent and not affiliated with, endorsed by, or sponsored by the apps compared here. Product names are trademarks of their respective owners, used here nominatively for comparison. Competitor pricing and features are shown as of the dates cited and may change — verify on the vendor's own listing before deciding.